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Digital Marketing Best Practices & News for Car Dealerships
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How Dealerships Can Rank Higher on Google Maps
Boost your dealership’s Google Maps visibility by optimizing your Google Business Profile, keeping inventory consistent, earning fresh reviews, and strengthening your local online presence.

5 Sales Opportunities Car Dealers Miss Without Facebook Ads
If you’re asking, “Does Facebook advertising actually work for car dealerships?” The short answer is yes, and skipping it comes at a cost. Dealers who

Google’s AI-Powered Calling Feature: What It Means for Auto Dealers
Google’s new AI-powered calling feature is changing how car buyers research inventory and pricing. Instead of calling dealerships, shoppers can now rely on Google’s AI to gather information for them. Learn what this means for auto dealers, how it impacts your visibility in search, and what you need to do now to stay competitive in an AI-driven buying journey.

Why You Should Send Shoppers Directly to VDPs (Not Your Homepage)
Want more serious shoppers to convert online? Stop sending them to your homepage. Discover why driving high-intent traffic directly to Vehicle Detail Pages (VDPs) is the secret to reducing friction, lowering ad costs, and boosting your dealership’s sales.

Here’s Why Q1 Is the Best Time to Win Used Car Buyers
Q1 is when used car demand starts building fast. Buyers begin researching in January and February, tax refunds push them to act, and falling used prices plus improving financing make pre-owned the smart value play. This post breaks down why dealers who promote used inventory early, especially optimized VDPs, win more sales once shoppers are ready to buy.

AutoSweet Announces New Integrations with Fortellis and Tekion
AutoSweet expanded its marketing platform with new Fortellis and Tekion integrations, helping dealerships connect DMS data to real marketing outcomes with daily-updated attribution, matchback reporting, and transparent ROI insights.

How to Get the Most Out of Your Customer List for Car Dealership Marketing
Every dealership has a list of customers and prospects, but not every dealer uses that list to its full potential. A well-managed customer list is

How to Automate Year-End Offer Updates for Your Dealership with AutoSweet
AutoSweet’s Offer Management platform helps dealerships keep up with fast-changing year-end OEM incentives by automating updates across ads, banners, and website creatives. Stay accurate, compliant, and first to market without the manual work.

How to Fix Your Dealership’s SEO After a Name Change
When a dealership changes its name, SEO rankings often drop because Google still recognizes the old brand. Learn how to fix your SEO fast by updating content, setting up redirects, and improving local search. AutoSweet helps dealerships recover visibility and protect leads after a rebrand.